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5 Simple Ways to Sell More to Existing Customers

Posted by NextMinute on May 30, 2019 8:36:07 AM

It's true that new business brings you more money, but that doesn't mean you should shy away from your existing customers. 

According to research, it's easier to sell to an existing customer compared to selling to new ones. In fact, the probability of selling to an existing customer is 60-70%.

Although you should continue on-boarding new customers, you should always remember that existing customers can be more lucrative.

Here are the 5 strategies to target existing customers:

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Topics: Marketing, Customers, Small Business, Advertising

5 Marketing Methods Tradies Should Be Aware Of (2019)

Posted by NextMinute on May 20, 2019 11:08:06 PM

The internet is filled with articles on how to market your business. Unfortunately, almost none of them are tailored for trade businesses. No worries mate, NextMinute has got your back.

In this article, we'll discuss some marketing methods every tradie should be aware of. We have excluded Google Adwords, because you probably know more about it than we do - seriously.

Having said that, let's dig into the some marketing tips that will keep the cash coming.

Here are the 5 marketing methods you should be aware of in 2019:


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Topics: Marketing, Customers, Advertising

Why Your Customers Choose (or Reject) You

Posted by NextMinute on Mar 11, 2019 9:34:24 AM

Ever wondered why your competitor got the project that you could have done way better?

Running a trade business can be exhausting sometimes and it's likely that you don't have time to read books on consumer behaviour and psychology.

However, it's necessary that you understand what makes your customers tick - why they buy (or don't buy) from you.

Let's understand the 5 most important factors that can drive customers towards (or away from) you.

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Topics: Marketing, Customers

Tradies - How To Show Off Your Best Work?

Posted by NextMinute on Feb 20, 2019 5:30:00 PM

When it comes to promoting your trade business, are you doing what every other tradie is doing?

Of course, word-of-mouth, a well designed website, and social media marketing are good.  But we're about to walk the extra mile, mate!How to show off all the hard work you put into your projects day-in, day-out?

The answer is "case studies".

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Topics: Marketing, Customers, Small Business

4 Foolproof Marketing Tips For Tradies (2019)

Posted by NextMinute on Feb 5, 2019 5:01:01 PM

Most people are certain that they know these two things: how to beat someone in boxing and how to market their business.

But you only realise your strengths and weaknesses once you’re in the ring.

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Topics: Marketing, Customers

How to Minimise Clashes with Customers [7 Tips for Tradies]

Posted by NextMinute on Jan 9, 2019 12:57:18 PM

Here's the scene; you get a job, awesome. But before you know it the honeymoon is over and you're butting heads with your customer.  Things are not quite going to plan and the relationship is becoming strained.  This is not good for anyone, right?

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Topics: Admin, Customers, Job Management